Insights from Two Cents Consulting drove a 33% lift in our conversions. All of our key customer behaviour data, for both our product and our website, was spread over multiple databases and worksheets. Two Cents put all of the information together and institutionalised a process of email marketing. Two Cents quickly identified and acted on multiple roadblocks across our customer acquisition and cross-selling processes. Two Cents’ plan and process design was essential to our growth efforts.