Marketing Inspiration This Diwali That Will Blow Your Mind In The Indian Market

Diwali campaign

“Keep in mind, the Festival of Lights goes beyond mere illumination; it’s all about brightening lives and businesses with effective marketing strategies.” Diwali, the festival of lights, is not just a celebration in India but a colossal economic event. It holds profound cultural significance, symbolizing the victory of light over darkness and knowledge over ignorance. […]

From Clicks To Conversions: Maximizing ROI With Performance Marketing

Performance Marketing

Lenovo is one of the biggest names in the tech industry. Lewis Broadnax, the Director Of Web Sales And Marketing, stated it was difficult for Lenovo to track its progress in the traditional rules-based approach of marketing. Inflated results, low sales volume, and among other things made Lenovo take a different approach and they chose to partner with […]

Invest In Paid Ads, Getting It Right Is What Counts

These latest digital advertising data in a report by “the Dentsu-e 43 Digital Advertising in India 2022” should excite you if you believe digital will generate more business revenue. Nevertheless, not everything that glitters is gold, to succeed in the digital advertising market you must do it right. An imperfect approach and your money will […]

Is A Click A Correct Measure To Assess The Effectiveness Of A Display Ad?

Using a search engine today to find information is almost second nature for most of us. We use it to answer a question or reach a website to buy something. We also use it to travel from one location to another. We use search engines to consume news and information of all kinds. Search advertising […]

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